Recent
surveys have shown that 85% of people are dissatisfied with current verification
methods, which classically require identification multiple PINs, passwords, and
security questions. Racing to address this consumer outcry for a more natural verification
process, organizations around the globe – such as Barclays, Turk cell,
Vanguard, and Eastern Bank – are turning to Nuance voice biometrics to create a
natural and engaging experience from the customer’s first point of contact. In
fact, data from Opus Research shows that, from 2011 to 2012, expenditure on
voice biometric solutions for verification grew by 74.2% and is on target to
grow at a rate of 35% (CAAGR) over the next 5 years.
“Voice
biometrics-based solutions have become an important part of the multi-factor verification
and fraud prevention plans for banks, telecommunications carriers and
government agencies around the world,” explained Dan Miller, Senior Analyst at
Opus Research. “We expect to see continued, impressive growth in deployments as
solutions move beyond the contact center to mobile devices and home
electronics.”
With
just a simple spoken passphrase such as “My voice is my password,” voice
biometrics allows consumers to be securely authentic when they connect with a
service provider via a call center or IVR, a mobile app, or the Web, civilizing
the overall service experience for the consumer, and delivering considerable
time and cost savings to the enterprise. Voice biometrics securely identifies
each human being through their unique voiceprint, and eliminates the hassle of identification
and typing passwords and PINs. A customer’s unique voiceprint can be applied
across all customer service channels as well – call center, IVR, mobile, Web –
so wherever a shopper chooses to engage with a company, voice biometrics can be
applied for secure, effortless verification. Once authenticated, consumers can
quickly be served a more adapted experience based on their unique voiceprint.
“The
reception of voice biometrics is accelerating, and has become one of the
hottest areas of our business,” said Robert Weidman, universal manager and decision-making
vice president, Nuance Enterprise. “In just the past two years, the total
number of consumers who have enrolled voiceprints with banks, mobile providers
and other organizations has tripled – from 10 million to 30 million.
Organizations distinguish that by providing the natural voice boundary and high
level of security that voice biometrics affords – right at the point of verification
– they can deliver a much more compelling skill to their consumers, with
enhanced security.”
The
new voice biometrics release from Nuance, the result of important research and
development investments, boasts a 50% improvement in accurateness, smart version
of a person’s voiceprint, and important enhancements in the ability to
automatically detect attempts by malicious individuals to bypass verification.
These notable improvements in core voice biometric technology bolster the important
ROI that Nuance is able to deliver, both in terms of costs savings associated
with reduced average call times and improved customer approval, and with the abolition
of required security hardware like tokens and scanners.
While
most voice biometric deployments have been in call center and IVR environments,
the innovations in Nuance’s next generation of voice biometrics technology are
inspiring organizations to leverage voice biometrics in new applications and
environments, such as mobile device verification, Smart TV access and
personalization, and even verification for medical professionals accessing
patient records.
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